I've been looking for new ways to get creative with marketing. Not just reaching new followers, clients, customers, or subscribers; but also keeping the current ones interested. I want to share a few things with you, that I've been doing and using recently.
I know! I know! Not everyone is a fan of the camera. I personally am one of those people who avoids the camera when possible. However, I'm learning that going live is really valuable. People get notifications when you go live, as opposed to them just stumbling upon a post that you make. Going live helps people connect with you on a personal level. They get to know you and that helps build trust. It helps build engagement There is a sense of urgency as well. When you're live, people feel that there's information being shared that they need to know. Try making a goal of going live at least twice a month. Pack orders. Do a demo. Talk about your work. Offer a promotion. Host a Q & A. The possibilities are endless. You can do it!
2. TEXT MARKETING
If you already have a pretty good following or email subscriber list, you can kick it up a notch with text marketing. We all know how it is to be on the receiving end of email subscriptions. Even if we are interested in the company, there simply isn't enough time in the day to go through all of the emails sometimes. Sending texts to your subscribers is a great way to ensure that they don't miss alerts. The great thing about text marketing is that unlike emails that we often take forever to get around to unsubscribing to, texts are easy to opt out of. So, if people are signed up to your text marketing service, most likely they WANT the messages! Try out this post scheduler and text subscription with a 2-week free trial. You'll get a phone number to use virtually, that you can send and receive messages with. You'll get 50 free texts to start. After your free trial, you can access this service for just $15/month, and you can top up your text messages at an additional cost. Sign up for texts from me!
3. FUN STUFF
Who doesn't like fun? Whether you sell products or services, Unicorn Smiles has an amazing variety of products that make your offerings fun. Scratch cards that allow you to write in your own prizes. Stickers. Fill in gift cards and more. Check out the cool example below. I actually have the candy corn cards on the way to me. Save 20% on your first order when you use this link
One of my favorites is the thank you cards. You can add these cards to your orders, gift bags, and more.
4. HOST A WEBINAR
Webinars have been getting a lot of attention for my business lately. They're a great way to share information with people who want to learn from you. Webinars can be short. 30-minutes to an hour. You can offer them for a great price too. The lower you feel you can go without shortchanging yourself; the more people may sign up. Earning you more money in the long run. I've done webinars for as low as $10 and they've been a hit. Webinars also provide you the opportunity to offer special discounts to your attendees. This is a great way to encourage them to continue to invest in your services. Check out my upcoming webinar! Save 50% on the webinar with the code "Blog"
Come back and comment to let me know if you invest in any of these tips. Let me know how it's working for you!